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Fair Trade Toys from Barefoot

Fair Trade has helped many poor communities. Under the Fair Trade Program, many women can earn a wage with dignity and self respect to support their families. Red Wrappings has just introduced the Barefoot range of soft toys made under this Fair Trade Scheme to support the Fair Trade Program.

Melbourne, Australia, March 13, 2011 – The Fair Trade Program was introduced to help women in the poorer communities to earn a living without compromising their dignity and self respect. Today the Fair Trade Program has helped many of them support themselves and their families and has given them an opportunity for a better life. Red Wrappings has just introduced the Barefoot range of soft toys made under this Fair Trade Scheme to support the Fair Trade Program.

The Barefoot range of soft toys are bright, bold and colourful. “Red Wrappings is doing what it can to expose these products and the Fair Trade Program to the world so that more people become aware of the program and how they can help.” says Su Cameron, Marketing Director of Red Wrappings Online Gift Store. “These toys actually make great get well presents to cheer up children who are unwell or in hospital. You simply need to look at it and it lifts your spirits not only because you’ve made a child happy but also knowing that you have helped someone under the Fair Trade Program to have a better life just by buying the toy.” Says Ms Cameron.

The Fair Trade Program has changed many lives. And Red Wrappings is helping by exposing these products made under the Fair Trade Scheme to the world. Red Wrappings believes it is important that people understand what the program means and how even a small contribution can help.

Barefoot was created in1958 by Barbara Sansoni, a colourist and artist, inspired to help young Sri Lankan women who had little schooling and no skills. Today, Barefoot is a premier textile design company exporting to countries around the world and still committed to the Fair Trade Program.

All Barefoot products are fully handmade from start to finish. The products are high quality and the workmanship is assured. “There is no time asserted on the weavers and needlewomen. They are not cheap substitutes for machinery, which explains the cost of the products. However these products will last a lifetime and you'll be helping a family to have a better future.” adds Ms Cameron.

Barefoot is not a charity organisation. The workers receive an honest wage and are able to support themselves and their children with dignity and self-respect.

View Barefoot toys made under the Fair Trade Scheme:
Turtle Toy
Koala Toy
Kangaroo Toy
Frilled Neck Lizard
Witchetty Grub Toy
Wombat Toy
Thorny Devil Toy

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